It's a good word!
“In 2022, Doctorow coined the word “enshittification”, which has just been crowned Macquarie Dictionary’s word of the year. The dictionary defined the word as… ’[t]he gradual deterioration of a service or product brought about by a reduction in the quality of service provided, especially of an online platform, and as a consequence of profit-seeking.’”
https://www.theguardian.com/science/2024/nov/26/enshittification-macquarie-dictionary-word-of-the-year-explained
[#]enshittification
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