“Trinkets identical to the ones bought on blind box livestreams are usually cheaper if purchased directly on Taobao, one of China’s biggest e-commerce sites. But the experience is not the same. “Buying directly from online stores doesn’t offer the same emotional value,” Ms. Xu said, “I can feel my adrenaline skyrocketing when the streamer unseals the bag.””
😂 this is genious!! They are able to make people pay more for “the experience”
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