And now about the gendered booth thing.
I really hate that we had to do this, but you cannot argue with the results.
On the first day of the conference, we had not a single girl that played our game. Not even a women. And I would not say it was even that boyish of a booth.
There are two changes we did on day 2:
1st: we had a women at the booth
2nd: we had a girly dragon figure put on top of our demo screens.
Suddenly our attendants were equal across all genders. It was truly baffling.
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