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Written by Kenny Smith on 2024-10-24 at 18:16

Huge acquisition.

“PBR puts on more than 200 events annually for more than 1 million fans …

“On Location provides luxury hospitality for major sporting events including the Super Bowl, the Ryder Cup, March Madness, the FIFA World Cup and the Olympics …

IMG packages and sells media rights and brand partnerships, providing strategic consultancy on the biggest TV deals …”

[#]sports #TKO #UFC #wwe #pbr #img

https://www.cnbc.com/2024/10/24/tko-group-to-acquire-img-pbr-and-on-location-from-endeavor.html

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