Your title is your first and often only chance to communicate your main message about your research—make it count!
Want to know why traditional descriptive titles are bad and how to create compelling titles for posters and infographics and combine multiple titles, including fun examples from participants in our workshops?
Check out our latest blog:
https://www.theonlinescientist.com/how-to-write-a-compelling-title-about-your-research/
[#]Sciencecommunication #Research #Posterpresentations #Infographicdesign
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Imagine you're at a conference surrounded by dozens of posters. What makes you stop and take a closer look? Often, it’s the title. But if your title is merely descriptive—like “Urban Air Pollution and Public Health”—it doesn't tell your audience anything specific. They’re left wondering, “So what?” and might just move on.
The problem with these titles is that they only describe the topic, not the outcome. They don’t answer the key questions your audience has: What is your main message?
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