This page permanently redirects to gemini://gemini.techrights.org/2009/10/06/false-marketing-vista-7/.

● 10.06.09

●● Vista 7 Cheats Buyers

Posted in Apple, Deception, Marketing, Microsoft, Vista 7, Windows at 10:21 am by Dr. Roy Schestowitz

Summary: “Free” as in “read the fine print” (or “How false marketing continues at Microsoft”)

SEVERAL Web sites are currently pointing out that Microsoft’s delusion known as Vista 7 uses people’s inability to read the fine print. People are led to believe that they receive a “free” upgrade, but free in this context means neither libre nor gratis. It’s a marketing trick.

=> ↺ known as Vista 7 | ↺ a marketing trick

Hidden Fees Discovered for “Free” Windows 7 UpgradesSince June 26, retailers and computer manufacturers have urged shoppers to buy computers already on store shelves loaded with the much-maligned Windows Vista operating system because they would qualify for a free upgrade to Windows 7 when it was released in October. As it turns out, Mouse Print* has learned that some computer purchasers will be asked to pay shipping, handling and other junk fees that total between $11 and $17 to receive their “free” upgrade disks.

More at Tom’s Hardware:

=> ↺ Tom’s Hardware

Did you buy a new PC this past summer with the promise of a free upgrade to Windows 7 when it launches on October 22? Well, it turns out that the upgrade might not be completely free.

This seems like yet another case of false marketing. Remember the “Vista capable” lawsuits [1, 2, 3, 4, 5] .

=> 1 | 2 | 3 | 4 | 5

Speaking of marketing zeal, watch what Apple is doing.

=> ↺ marketing zeal | ↺ what Apple is doing

Apple has moved to prevent Oz retailer Woolworths from trademarking a logo – something which would allow it to “slap its branding and logo on every imaginable product”, as The Age puts it.

Put into perspective:

Do Morons In A Hurry Shop For iPhones At Woolworths Down Under?[...]Honestly, I have no idea how anyone can claim the two logos are similar in a way that might lead to even the slightest bit of confusion.

For marketing companies like Microsoft and Apple, focus on competition continues to neglect technical merit. They are distracted. █

Share in other sites/networks: These icons link to social bookmarking sites where readers can share and discover new web pages.

Permalink  Send this to a friend

=> Permalink | ↺ Send this to a friend

=> Techrights

➮ Sharing is caring. Content is available under CC-BY-SA.